Terms of Service

1.1These Terms form a binding agreement between Skiprr and the organisation that subscribes to the Service (the "Customer"). If you accept these Terms on behalf of an organisation, you represent that you have authority to bind that organisation, and "you" refers to that organisation.

1.2Where the Customer is a marketing agency that operates workspaces on behalf of its own clients, the Customer is responsible to Skiprr for all activity in those workspaces, and warrants that it has obtained from each of its clients the authorisations described in sections 5 and 8. Skiprr has no direct contractual relationship with the Customer's clients unless a separate agreement says so.

1.3A separate order form, master services agreement or signed contract between you and Skiprr takes precedence over these Terms to the extent of any conflict.

1.4The Service is offered for business use only. It is not directed at consumers, and it is not intended for anyone under the age of 18 years of age.

2.1"Workspace" (also called a subaccount) means an isolated tenant within the portal, typically representing one of the Customer's clients or brands.

2.2"Connected Account" means any third-party account, property or data source that you authorise the Service to access, whether by OAuth authorisation or by supplying an API key or other credential.

2.3"Customer Data" means data you upload to the Service, and data the Service retrieves from your Connected Accounts on your instruction.

2.4"Input" means a prompt, brief, asset, instruction or configuration you submit to an automation. "Output" means material the Service generates in response, including analytics reports, blog posts, images, carousels and video.

2.5"Credits" means the units of consumption held by a Workspace, including image credits, video minutes and any USD-denominated allowance for generative AI video.

3.1You must provide accurate account information and keep it current. You are responsible for all activity that occurs under your account and under every Workspace you control.

3.2The Service supports three roles — owner, admin and member — with different permissions. You are responsible for assigning roles appropriately, for reviewing them as people join and leave, and for removing access promptly when a user no longer needs it.

3.3Workspaces are logically isolated from one another using database-level row security. That isolation is a technical control, not a guarantee against every possible failure; you remain responsible for deciding what data is appropriate to place in the Service.

3.4You must keep credentials confidential and notify us at wali@wallai.org without undue delay if you suspect unauthorised access.

4.1Subject to these Terms and to payment of applicable fees, Skiprr grants you a non-exclusive, non-transferable, non-sublicensable right to access and use the Service during the term.

4.2The Service, in summary:

• reads marketing and commerce data from your Connected Accounts;
• runs AI automations over that data to produce written analytics reports;
• generates marketing content — including video, images, carousels and blog posts — using third-party AI models; and
• on your instruction, publishes generated content to social or content channels you have connected.

4.3The Service is a tool. It does not provide legal, financial, accounting, tax, medical or professional marketing advice, and Outputs are not a substitute for professional judgement.

4.4We may add, modify or remove features. If we make a change that materially reduces core functionality you rely on, we will give notice as described in section 12.

5.1The Service is designed to act on your behalf against third-party platforms that you authorise. Those platforms currently include Google Analytics 4, Google Search Console, Google Ads, Google Drive, Sheets and Docs, Shopify, Klaviyo, Convert.com, Meta Ads, TikTok Ads, TikTok Shop, Figma, Notion and HubSpot. The list may change as integrations are added or retired.

5.2Authority. By connecting an account — whether through OAuth or by pasting an API key, token or other credential — you represent and warrant that:

• you own the account, or you are authorised by its owner to connect it to the Service and to grant the access described here;
• you have the authority to grant Skiprr permission to read data from, and where applicable write data to, that account on your behalf;
• connecting the account does not breach your agreement with that provider or any obligation you owe to a third party; and
• where the account belongs to one of your clients, you have that client’s documented authorisation, and you will withdraw the connection if that authorisation ends.

5.3Pass-through of provider terms. Each third-party provider imposes its own terms of service, developer policies, acceptable use rules and API limits on the data and actions you route through the Service. Those terms continue to apply to you and are incorporated into your use of the Service by reference. You are responsible for reading and complying with them. Where a provider's terms are stricter than these Terms, the stricter terms govern that provider's data and functionality.

5.4Scope of our access. We access a Connected Account only to provide the features you have asked for, and only within the permissions you granted. You may revoke a connection at any time, in the Service or in the provider's own settings. Revoking will disable any feature that depends on it.

5.5No control over providers. Third-party platforms are not under our control. They may change, deprecate, rate-limit, throttle, suspend or terminate their APIs at any time, with or without notice, and may reject or delay actions the Service submits. Skiprr is not liable for a provider's acts, omissions, outages, data accuracy, pricing, policy changes or enforcement decisions, including the suspension or termination of your account with that provider.

5.6Provider fees. Any fees, ad spend or usage charges you incur with a third-party provider are yours to pay directly to that provider. The Service may initiate actions that consume your quota or budget with a provider; you are responsible for setting appropriate limits on your side.

5.7Credentials you paste. Where an integration requires an API key or similar secret, you are responsible for scoping that credential to the minimum permissions required and for rotating it if it may have been exposed. Do not supply a credential you are not entitled to use.

5.8Advertising accounts are read only. Where you connect an advertising or ad-analytics account — including Meta Ads, TikTok Ads, TikTok Shop and Google Ads — the Service reads performance data (campaigns, spend and results) on a read-only basis in order to produce the reports you request in the Service. The Service does not create, edit, pause or publish ads and does not change budgets or targeting in those accounts. Our handling of that data is described in the Privacy Policy, and our use of Meta and TikTok platform data adheres to the Meta Platform Terms and Developer Policies and the TikTok for Business and TikTok Developer terms respectively.

6.1Skiprr's use and transfer of information received from Google APIs adheres to the Google API Services User Data Policy, including its Limited Use requirements. Your use of the Google integrations is additionally subject to the Google APIs Terms of Service and to Google's product-specific terms for Analytics, Search Console, Ads, Drive, Sheets and Docs.

6.2In practice this means that data obtained from Google APIs:

• is used only to provide or improve user-facing features that are visible in the Service;
• is not transferred to advertising platforms, data brokers or information resellers;
• is not used for serving advertisements, retargeting, or personalised or interest-based advertising;
• is not used to determine creditworthiness or for lending purposes; and
• is not used to train generalised or third-party artificial-intelligence or machine-learning models.

6.3Human access to Google user data is limited. We do not permit our personnel to read that data except with your affirmative agreement for a specific purpose (for example, to resolve a support issue you have raised), where it is necessary for security purposes or to comply with applicable law, or where the data has been aggregated and de-identified.

6.4We request the narrowest OAuth scopes needed for the features you enable. You may review and revoke Skiprr's access at any time via your Google Account permissions page. Google may independently suspend or revoke our access to Google APIs, which would disable the affected features.

6.5Details of what we collect, why, how long we keep it and how it is protected are set out in our Privacy Policy, which forms part of these Terms.

7.1Machine-generated. Reports, blog posts, images, carousels and video produced by the Service are generated by automated artificial-intelligence systems, including third-party models operated by our subprocessors. They are machine-generated and require human review before use.

7.2Ownership of Inputs. As between the parties, you retain all rights in your Inputs. You grant Skiprr a non-exclusive, worldwide, royalty-free licence to host, process, transmit and display your Inputs, and to pass them to the model providers and hosting providers needed to run the automation, solely to provide and support the Service.

7.3Ownership of Outputs. Subject to your payment obligations and to the rights of the underlying model providers, and to the extent Skiprr holds any right in an Output, Skiprr assigns that right to you on generation. You may use, modify, publish and commercialise Outputs, subject to these Terms and to the terms of the model provider that generated them. To the extent any Output cannot be assigned to you, we grant you a worldwide, royalty-free, perpetual and irrevocable licence to use it, subject to the terms of the underlying model providers.

7.4No warranty of accuracy. AI systems can produce statements that are incorrect, incomplete, outdated, biased, internally inconsistent or entirely fabricated, including invented figures, citations, quotations, product claims and statistics. This can happen even where the Output reads as confident and well-sourced, and even where it is derived from your own analytics data. Skiprr does not warrant that any Output is accurate, complete, current, fit for a particular purpose, or compliant with any law, platform policy or advertising standard.

7.5No warranty of originality or non-infringement. Generative models may produce Outputs that are similar or identical to material generated for other users, or that resemble existing works, trade marks, brand identities, likenesses or protected designs. Skiprr does not warrant that any Output is original, that it is free of third-party rights, or that it is eligible for copyright or trade mark protection in any jurisdiction. Copyright protection for machine-generated material is unsettled and varies by jurisdiction.

7.6Human review is required. You must review, verify and, where necessary, correct every Output before you publish it, send it, rely on it, or present it to a client or to the public. In particular you should independently verify any factual claim, metric, recommendation, statistic, price, product attribute, comparison or legal or regulatory statement in an Output. You must not represent an Output as human-authored where a law, platform policy or professional standard requires disclosure that content is AI-generated, and you are responsible for applying any AI-disclosure label a channel requires.

7.7Prohibited uses of Outputs. You must not use Outputs to create or distribute material that is unlawful, deceptive, defamatory, fraudulent or misleading; that impersonates a real person or organisation, or synthesises a real person's voice, face or likeness without their documented consent; that makes false or unsubstantiated claims about a product, service, health outcome or financial result; that constitutes political disinformation or manipulated media presented as genuine; that infringes third-party intellectual-property rights; or that violates the acceptable-use policy of any platform on which it is published.

7.8Model providers. Generation is performed by third-party model providers. Their availability, output quality, content filters, pricing and terms may change, and a provider may refuse a request or withdraw a model. Skiprr may substitute a model or provider where reasonably necessary to keep a feature working.

7.9Training, and our providers' standard terms. Skiprr does not itself use your Customer Data, Inputs or Outputs to train any generalised AI model. We do not hold special, negotiated, or zero-retention data-processing agreements with the model and media providers we use; your Inputs and Outputs are handled under each provider's own standard, published terms. Those terms govern whether a provider may retain or use submitted data to improve its own services, and you should review them for any provider whose handling of your data matters to you. Google user data is additionally subject to the Limited Use commitments in section 6, which prohibit its use for model training. Our current providers are named on our Subprocessors page.

7.10No automated decisions about individuals. The Service is not designed or licensed for use in making decisions that produce legal or similarly significant effects for an individual, including decisions about employment, credit, housing, insurance, education or access to essential services.

8.1Where you instruct the Service to publish or schedule content to a connected social, commerce or content channel, the Service acts as your agent. The content is published under your identity, or your client's identity, and is treated in every respect as your content.

8.2You are the publisher. You are solely responsible for everything published to your channels through the Service, including its accuracy, its legality, any advertising or endorsement disclosure it requires, its compliance with the destination platform's rules, and any consequence of publication — including takedowns, account restrictions, regulatory action or claims by third parties.

8.3Where you publish on behalf of a client, you are responsible for obtaining that client's approval before publication, on whatever approval process you and they have agreed. Skiprr does not review, moderate or approve content before it is published.

8.4Scheduled or automated publishing may fail, publish late, publish more than once, or publish in a degraded form because of a third-party API error, rate limit, outage or policy change. You are responsible for confirming that scheduled content published as intended, and for maintaining any approval or rollback process your own risk tolerance requires.

9.1You must not, and must not permit any user to:

• use the Service in breach of any applicable law, sanctions or export-control regime;
• upload or process data you do not have the right to process, including personal data collected without a valid lawful basis or notice;
• connect an account you are not authorised to connect;
• use the Service to send unsolicited bulk messages, or in a way that breaches marketing, e-privacy or anti-spam law;
• generate or publish material prohibited by section 7.7;
• attempt to access another tenant’s Workspace or data, or to circumvent the tenancy, authentication or rate-limiting controls;
• probe, scan, penetration-test or load-test the Service without our prior written consent;
• reverse-engineer, decompile or attempt to derive the source code, models, prompts or underlying architecture of the Service, except to the extent that restriction is unenforceable by law;
• resell, sublicense or provide the Service to a third party except as a workspace operated for your own client under section 1.2;
• use the Service, or its Outputs, to build or train a competing product or model; or
• introduce malware, or use the Service in a way that impairs it for other customers.

9.2You are responsible for the acts and omissions of your users, and of any client for whom you operate a Workspace, as if they were your own.

10.1As between the parties, you own your Customer Data. You grant us the licence in section 7.2 for the purpose of operating the Service.

10.2Where we process personal data on your behalf, we do so as a processor acting on your documented instructions, and you act as the controller (or, where you operate a Workspace for a client, as that client's processor). A data processing agreement at available on request from wali@wallai.org applies where required by applicable data-protection law.

10.3You are responsible for having a lawful basis, and for giving the notices and obtaining the consents required, for the personal data you route through the Service, including data drawn from your Connected Accounts.

10.4Data is hosted with our infrastructure providers, currently including Vercel (application hosting), Railway (background processing) and Supabase (database and file storage). Sub-processors, storage locations, retention periods and security measures are described in the Privacy Policy.

10.5You should not upload special-category personal data, payment card data, government identifiers, health records or other highly sensitive data to the Service. The Service is not designed for it and is not certified against any standard requiring it.

10.6Backups. We keep operational backups but you are responsible for retaining your own copies of anything you need to keep. Retention after termination is addressed in section 16.

11.1Each Workspace holds balances that generation jobs consume, including image credits, video minutes and a USD-denominated allowance for generative AI video. The applicable rates and plan entitlements are those set out in your order form or on our pricing page at the time of purchase.

11.2Credits are consumed on generation, not on satisfaction. A job consumes credits when the underlying model runs, because we are charged by the model provider at that point. Credits are not refunded because you dislike, discard or do not publish an Output, or because an Output is inaccurate or off-brief. Where a job fails for a reason attributable to the Service, we will use reasonable efforts to restore the consumed balance.

11.3Credits have no cash value, are not transferable outside your organisation except as the Service allows between your Workspaces, and unused credits expire 12 months after purchase and do not roll over or carry cash value.

11.4Fees are payable in US Dollars (USD) and are billed monthly in in advance via a third-party payment processor (currently Stripe). Fees are exclusive of taxes, which you must pay in addition, other than taxes on our income.

11.5Late payment may accrue interest at 1.5% per month, or the maximum rate permitted by law if lower and may lead to suspension under section 15 after 7 days.

11.6Refunds. Fees and credit purchases are non-refundable except where a refund is required by applicable law; unused subscription time is not refunded on cancellation.

11.7We may change pricing on 30 days notice, effective from your next renewal.

11.8Fair use: we may apply reasonable technical limits on request volume, concurrency, storage and job duration to protect the Service, and will give notice before applying a limit that materially affects your normal usage.

12.1We aim to keep the Service available and will use commercially reasonable efforts to do so. Any committed availability target is set out in a separate service level agreement: no specific uptime percentage is committed on standard plans. In the absence of an agreed SLA, the Service is provided without an availability commitment.

12.2The Service depends on third-party infrastructure and third-party APIs. Downtime, degradation or data loss caused by those providers, or by your own network or Connected Accounts, is excluded from any availability commitment.

12.3We may perform maintenance, and will give advance notice of planned maintenance expected to cause material disruption where reasonably practicable. Emergency maintenance may be performed without notice.

12.4Support is provided via wali@wallai.org during business hours on business days (Monday to Friday, excluding US public holidays), with target response times of two business days.

12.5If we discontinue a material feature or an integration, we will give 30 days notice where reasonably practicable. Where a third-party provider removes an API with less notice than that, we may have to act immediately.

13.1Skiprr and its licensors own all rights in the Service, including its software, models, prompts, skill definitions, templates, documentation, design and branding. Nothing in these Terms transfers those rights to you beyond the licence in section 4.1.

13.2You own your Customer Data, your Inputs, your trade marks and your brand assets, and, as provided in section 7.3, the Outputs generated for you.

13.3Feedback. If you send us suggestions or feedback, we may use them without restriction or obligation to you.

13.4Aggregated data. We may generate aggregated, de-identified statistics about use of the Service (for example, job volumes and error rates) and use them to operate and improve the Service, provided they do not identify you, your clients or any individual and do not contain Customer Data or data derived from Google APIs contrary to section 6.

13.5Publicity. We will not use your name or logo as a customer reference without your prior written consent.

13.6Avatars, digital twins, voice clones and looks. Custom avatars, digital twins, voice clones, presenter looks and similar likeness assets created or trained within the Service are provisioned and hosted through our infrastructure and our providers, and remain part of the Service. You receive a licence to use them within the Service while your subscription is active. They are not owned by you, are not portable, and cannot be exported, transferred or downloaded on termination or otherwise. The content you generate using them — videos, images and other Outputs — remains yours under sections 7.3 and 13.2; the underlying avatar, voice or look asset itself does not, and does not leave the Service with you.

14.1Each party may receive non-public information of the other that is marked confidential or would reasonably be understood to be confidential. The receiving party will use it only to perform under these Terms, will protect it with at least reasonable care, and will disclose it only to personnel and contractors with a need to know who are bound by comparable obligations.

14.2These obligations do not apply to information that is or becomes public through no fault of the recipient, was already known to the recipient without a duty of confidence, is independently developed, or is lawfully received from a third party.

14.3A party may disclose confidential information where required by law or court order, giving the other party prompt notice where legally permitted.

14.4Confidentiality obligations survive for three (3) years after termination, and indefinitely for trade secrets.

15.1We may suspend your access, a Workspace, or a specific integration, in whole or in part, where we reasonably believe that:

• your use breaches section 9 or creates a security, legal or reputational risk;
• suspension is necessary to protect the Service, other customers or a third party;
• a third-party provider requires it, or has revoked our access to an API you depend on;
• fees are overdue after notice; or
• we are required to suspend by law or by a competent authority.

15.2We will give notice before suspension where practicable, and will limit suspension in scope and duration to what is reasonably necessary. We will restore access promptly once the cause is resolved. Suspension for your breach does not relieve you of the obligation to pay fees for the suspended period.

16.1These Terms apply from the date you first access the Service and continue for your subscription term, renewing as set out in your order form or plan.

16.2Either party may terminate for convenience on 30 days written notice, effective at the end of the then-current billing period, unless your order form says otherwise.

16.3Either party may terminate immediately if the other materially breaches these Terms and fails to cure within 30 days of written notice, or if the other becomes insolvent or enters an equivalent procedure.

16.4On termination your access ends, all Connected Account authorisations should be revoked by you at the provider, and outstanding fees fall due. Prepaid but unused fees and Credits are treated as set out in section 11.6.

16.5Data export and deletion. You may export your reports and the content you have generated before termination, except for the avatar, voice and look assets described in section 13.6, which are not exportable. We will make Customer Data available for export for 30 days after termination, after which we will delete or de-identify it within 30 days, subject to backup cycles and any legal retention obligation.

16.6Sections 7.3 to 7.7, 8, 10, 13, 14, 17, 18, 19, 21 and 22 survive termination, together with any provision that by its nature should survive.

17.1Each party warrants that it has the authority to enter into these Terms. We warrant that we will provide the Service with reasonable skill and care.

17.2Except as expressly stated, the Service and all Outputs are provided "as is" and "as available", without warranty of any kind. To the maximum extent permitted by law, we disclaim all implied warranties, including merchantability, fitness for a particular purpose, title, non-infringement, accuracy and quiet enjoyment.

17.3We specifically do not warrant that:

• the Service will be uninterrupted, timely, secure or error-free;
• any Output will be accurate, complete, original, non-infringing, effective, or compliant with any law or platform policy;
• any marketing, ranking, traffic, engagement, conversion or revenue result will be achieved;
• any third-party integration will remain available, or will behave consistently; or
• defects will be corrected within any particular time.

17.4Any warranty period or express performance warranty is a matter for negotiation: none is provided on standard plans, and the Service is provided on an “as is” and “as available” basis.

17.5Nothing in these Terms excludes liability that cannot lawfully be excluded, including for death or personal injury caused by negligence, fraud, or any statutory right that cannot be waived.

18.1To the maximum extent permitted by law, neither party is liable for indirect, incidental, special, consequential, exemplary or punitive damages, or for loss of profits, revenue, goodwill, anticipated savings, business opportunity, or loss or corruption of data, however caused and on any theory of liability.

18.2Aggregate cap. the total fees paid by you to us for the Service in the twelve (12) months immediately preceding the event giving rise to the claim

18.3The cap in 18.2 does not apply to your payment obligations, either party’s indemnification obligations, breach of confidentiality, infringement or misappropriation of the other party’s intellectual property, or liability that cannot be limited by law.

18.4AI-specific allocation. Because Outputs are machine-generated and section 7 requires you to review them before use, we are not liable for loss arising from your publication of, or reliance on, an Output — including claims of inaccuracy, false advertising, defamation, or infringement arising from published content, and including any resulting suspension of your account by a third-party platform.

18.5We are not liable for loss arising from the acts, omissions, outages, policy decisions or enforcement actions of any third-party provider or model provider, or from your own configuration of a Connected Account.

18.6These limitations apply even if a limited remedy fails of its essential purpose, and reflect an agreed allocation of risk that is reflected in the pricing of the Service.

19.1By you. You will defend and indemnify Skiprr against third-party claims, and reasonable costs, arising from: your Customer Data or Inputs; content you published through the Service; your use of an Output, including any failure to review it under section 7.6; your connection of an account you were not authorised to connect; your breach of a third-party provider's terms; your breach of section 9; or your breach of applicable law, including data-protection, advertising and consumer-protection law.

19.2By us. We will defend and indemnify you against third-party claims that the Service, as provided by us and used in accordance with these Terms, infringes that third party's intellectual-property rights. This indemnity excludes claims arising from Outputs, from your Inputs, from Customer Data, from combination with anything not supplied by us, or from use in breach of these Terms. We will defend you against third-party claims that the Service itself — excluding AI-generated Outputs, which are provided without warranty of non-infringement under section 7 — infringes that third party’s intellectual property rights, subject to the aggregate cap in section 18.

19.3The indemnified party must give prompt notice, allow the indemnifying party to control the defence, and give reasonable cooperation. No settlement that admits liability or imposes an obligation on the indemnified party may be made without its consent.

20.1We may update these Terms to reflect changes to the Service, to third-party provider requirements, or to law. The "last updated" date at the top of this page shows when it last changed.

20.2For material changes we will give 30 days notice by email to your account owner or by in-product notice before they take effect. Non-material changes take effect on posting.

20.3If you do not accept a material change, you may terminate under section 16.2 before it takes effect. Continued use after the effective date constitutes acceptance.

21.1These Terms are governed by the State of Texas, USA, without regard to its conflict-of-laws rules. The UN Convention on Contracts for the International Sale of Goods does not apply.

21.2The parties will first attempt to resolve any dispute informally by raising it in writing to wali@wallai.org and conferring in good faith for 30 days.

21.3If informal resolution fails, disputes will be resolved by the state and federal courts located in seated in Harris County, Texas, under the applicable rules of civil procedure, in English. To the extent permitted by law, disputes will be brought only in an individual capacity and not as a plaintiff or class member in any purported class or representative proceeding, and each party waives any right to a jury trial.

21.4Nothing prevents either party from seeking injunctive relief in any competent court to protect its intellectual property or confidential information.

21.5Any claim arising out of or relating to these Terms must be brought within one (1) year after the cause of action accrues, to the extent permitted by law.

22.1Entire agreement. These Terms, together with the Privacy Policy, any data processing agreement and any order form, are the entire agreement between the parties on this subject and supersede prior discussions.

22.2Assignment. Neither party may assign these Terms without the other's consent, except to a successor in connection with a merger, reorganisation or sale of substantially all assets, on notice.

22.3Subcontracting. We may use subcontractors and subprocessors to provide the Service and remain responsible for their performance.

22.4Severability and waiver. If a provision is unenforceable it will be modified to the minimum extent necessary, or severed, and the rest remains in force. A failure to enforce a provision is not a waiver of it.

22.5Force majeure. Neither party is liable for a failure to perform caused by an event beyond its reasonable control, excluding payment obligations.

22.6No third-party beneficiaries. Except for the indemnified parties named in section 19, no third party has rights under these Terms.

22.7Notices. Notices to you may be given in-product or to the email on your account. Notices to us must be sent to wali@wallai.org and, where these Terms require written notice, also to 2470 S Dairy Ashford Rd, Unit #572, Houston, TX 77077, USA.

22.8Relationship. The parties are independent contractors. Nothing creates a partnership, joint venture, agency or employment relationship, other than the limited publishing agency described in section 8.1.

23.1Questions about these Terms can be sent to wali@wallai.org. Legal notices must go to wali@wallai.org, addressed to WALL.AI, LLC, 2470 S Dairy Ashford Rd, Unit #572, Houston, TX 77077, USA.

23.2For privacy questions, or to exercise a data-protection right, see the Privacy Policy.